Exchange4media: “Building a business is a marathon, not a sprint,” Priyanka Gill, Group Co-founder, Good Glamm Group and CEO, Good Media Co.

In this episode of e4m D2C Revolution we have with us Priyanka Gill, Group Co-founder, Good Glamm Group and CEO, Good Media Co. She spoke on the key to establishing a cohort of brands that cater to different audiences and many other aspects of the D2C industry. When it comes to the aggressive acquisitions the Group makes, the executive shared there was a lot of thought that goes behind before acquiring any brand. The most important prerequisite is to see whether the founder’s thought aligns with the Good Glamm Group.